The Power of Client Experience: Small Tweaks, Big Impact! Artwork

Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

Welcome to Clicks and Giggles, where marketing wisdom meets humor, hosted by the seasoned marketing pro, Jordan Rothwell Perry. Tailored for individuals with compelling offers, this podcast is your backstage pass to the world of digital marketing strategies. Jordan, a 3rd generation agency founder, peels back the curtain on advertising myths perpetuated by the "bros" and "agency gurus," offering behind-the-scenes insights on making marketing truly click, connect, and convert.

Each episode delivers practical insights, interviews with inspiring women, and a refreshing "live, laugh, launch" perspective to the business world. Clicks and Giggles is more than a podcast; it's a journey with a mentor who understands that marketing is about people, connection, and having a good time.

And if weekly episodes aren’t enough for you and you want more of your favorite Click Magnet, you can connect with Jordan over on Instagram at @launchwithjordan.

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Clicks and Giggles | Your Backstage Pass to Digital Marketing Strategies

The Power of Client Experience: Small Tweaks, Big Impact!

February 19, 2025 • Jordan Rothwell Perry • Episode 54

Your client experience can make or break your business. In this episode, I’m sharing real-life lessons on why the little things—like communication, expectations, and follow-ups—matter more than you think. From what not to say to clients (please, never tell someone you’re squeezing them in!) to simple tweaks that increase retention and referrals, this is your sign to audit your client experience. Small shifts can lead to big wins, and I’ll show you how!

Topics covered in this episode:

Why clear communication is the foundation of a great client experience.
The impact of small changes in how you handle client interactions.
The importance of setting clear expectations from the start.
How to audit and improve your onboarding process.
The role of automation in enhancing the client journey.
Why retention and referrals matter more than constant lead generation.

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